5 Cost-Effective Ways to Market Property

5 Cost-Effective Ways to Market Property

December 5, 2016

chandler property managementAs a landlord’s business partner, a Chandler property management company can help you attract tenants by virtue of the different marketing strategies and techniques that use.  Not only does this enable you to increase your tenant retention rate and shorten vacancy cycles, it also helps you attract better quality tenants in the process.

Here are 5 cost-effective ways to market property.

Different promotional venues – Chandler property management companies are skilled at marketing and advertising rental properties as well as their services. In addition to traditional marketing platforms, property management companies may also use:

  • corporate referrals
  • flyers or mailers
  • local newspapers
  • numerous websites
  • the MLS
  • yard signage

Existing tenants – Informing your current tenants that a rental property will soon be available can provide additional marketing opportunities by referring this information to a friend who is looking for a lease.  Some landlords even offer some type of incentive to the tenant who refers other people to them.

Online rental listings – It goes without saying that the Internet is one of the first places that potential tenants search for property rentals whether it’s locally, out of town, or out of state.  By maximizing the use of FREE listing websites such as Trulia or Zillow when advertising your rental property, a property management company can help you reach a much larger audience of potential tenants.

Property management blogging – One of the easiest ways that property management companies extend their reach is by establishing blogs on their websites.  Not only is this a great way to attract the interest of prospective tenants, it’s also how these companies establish themselves as industry experts.  If you have multiple homes being managed by the same property management company, you could wind up finding good tenants for all of your vacant ones.

Social media platforms – Not only is this one of the most cost-effective and efficient ways to reach a larger potential tenant audience, it is one of the quickest ways to expand your reach as well.  If you want to keep people interested in what you have to offer and build strong, long-term relationships in the process, post updates and even videos on different social media platforms.  For instance, if you want to engage other professionals with common interests, use LinkedIn.

When it comes to attracting better tenants for your vacant properties, the right property management company in Arizona will have the required experience and expertise to reach the right audience.  This is just one of many benefits you will enjoy when letting professionals manage your rental properties. And you can reap the advantages of investing in real estate while the management is handled by the experts companies.